Growth Marketing Lead
Remote · full-time
About the product
Kotia is a workspace for people who work with text professionally. At its core is a workflow builder: you assemble your process out of steps once, then run it with a single click or on a schedule. Around that core: an agent that works inside the document, author-voice cloning, a check for machine-written traces, and publishing to your site. In shape it is an automation builder, but built for people who work with words rather than for engineers. The interface ships in six languages.
The role
The product is built and running. What it lacks is awareness. You own the arrival of a steady flow of users: the strategy, its execution, and the result in numbers.
Scope
- A promotion strategy for the quarter and the year: channel selection, cost modelling, forecast.
- Search visibility, including visibility inside AI assistant answers.
- Publications, industry media and communities.
- Paid channels.
- Short-form video and social platforms.
- Ownership of the marketing budget and reporting against it.
How the work is set up
You work solo and control a contractor budget: editors, designers, writers and link builders are hired by you, and each hire does not need to be approved. One or two channels you run personally — the ones you are strongest in. Content is produced with the product itself, which cuts the manual workload and doubles as public proof that the product works.
Requirements
- A proven track record of taking a product to market.
- Numeracy: acquisition cost, channel payback, budget forecasting.
- Experience hiring and managing contractors.
- Confident daily use of AI tools.
- The ability to set your own agenda.
Terms
- Remote, full-time.
- Salary $1,200 per month.
- Quarterly bonuses of up to 30%.
How to apply
A CV is optional. Send short answers to three questions:
- What relevant product experience you have.
- Why this project interests you.
- How you would see it developing — in brief.
Write to hello@kotia.app